Mukesh Bansal's Nurix AI Buys Verloop.io to Build a Full‑Stack Voice and Chat AI Platform
Bengaluru‑based enterprise AI startup Nurix AI has acquired conversational AI company Verloop.io, bringing together voice and chat automation under a single platform as competition heats up in India's enterprise AI market.
The deal, announced this week, did not disclose financial terms. Nurix AI was founded in 2024 by Mukesh Bansal, best known as a co‑founder of Myntra, along with Abhishek Asawa. The company builds AI‑powered voice and chat agents designed to automate customer service, sales, and internal business workflows for enterprise clients, and counts super.money, Myntra, Cult.fit, and Aditya Birla Capital among its current customers.
Verloop.io, founded in 2016 by Gaurav Singh, has spent close to a decade building chat automation tools for businesses across banking, fintech, retail, and telecommunications. The company's platform supports conversations in more than 80 languages and serves clients across more than 21 industries, with a particular focus on India, the Middle East, and Southeast Asia. Over its lifetime, Verloop raised roughly 8 million dollars from investors including MEMG's Ranjan Pai, the IDFC‑Parampara Fund, and Infosys co‑founder Kris Gopalakrishnan.
With the acquisition, Nurix plans to combine Verloop's chat automation technology with its own flagship voice AI product, NuPlay. The idea is to give enterprise clients a single platform that can handle both synchronous voice interactions and asynchronous chat conversations, rather than requiring businesses to stitch together separate vendors for each channel. Combined, the two platforms are expected to automate more than 20 million customer interactions every month.
Mukesh Bansal, who serves as founder and chief executive of Nurix AI, said enterprises are moving past the experimental phase of AI adoption and are now looking for measurable business outcomes rather than pilot projects. He described Verloop's chat automation expertise as complementary to Nurix's work in voice AI, arguing that the combination gives the company a stronger platform for automating workflows across the points where businesses interact most with customers.
As part of the transaction, Verloop founder Gaurav Singh will join Nurix AI's leadership team, taking on responsibility for product strategy, enterprise go‑to‑market efforts, and the development of future AI agents. Singh said the two companies together have built the kind of agentic platform enterprises need to move past experimentation, expressing confidence that the combined business can accelerate how quickly companies adopt autonomous AI across the customer lifecycle.
Verloop competes in a crowded field that includes players such as Haptik, Yellow.ai, Gupshup, and Skit.ai, all of which have been building out conversational AI tools for the Indian and broader South Asian enterprise market over the past several years. The acquisition effectively removes one competitor from that landscape while giving Nurix a more complete product offering to go up against the remaining players.
Nurix itself has grown quickly since its founding. Earlier this year, the company raised 135 crore rupees from Prosus alongside existing investors General Catalyst and Accel, funding that was earmarked for expanding its footprint in India and the United States while strengthening its underlying AI infrastructure.
The broader enterprise AI market in India is expanding rapidly. According to a joint report from Google and Inc42 covering the Bharat AI startup landscape, the sector is projected to grow from around 11 billion dollars in 2025 to roughly 71 billion dollars by 2030, a jump of more than six times in just five years. That kind of growth trajectory helps explain why companies like Nurix are moving to consolidate capabilities through acquisitions rather than building every piece of the stack from scratch, betting that scale and breadth of offering will matter as much as raw technical differentiation in a market that is still taking shape.
